Patrick Rubinstein

People and Brands (Marilyn), 2020
, 36.5 x 36.5 cm

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About the artwork

Patrick Rubinstein’s works often feature the major icons and celebrities of the second half of the twentieth century, and this piece depicts the American actress Marilyn Monroe, who has become one of the world’s most enduring figures. When viewed from the right, the work appears to be solely of Marilyn. However upon moving in the opposite direction an assortment of familiar brand logos appear in a myriad of vibrant colours, such as Starbucks and Adidas, the result of Patrick’s innovative process and technique. Through this captivating work, Patrick Rubinstein produces a striking visual statement about the way in which consumerism, celebrities and brands have become intrinsically intertwined in our lives.



About the artist

French contemporary artist Patrick Rubinstein invites viewers into a world where nostalgia, motion, and modernity collide. Drawing inspiration from icons of pop culture and the legacies of Optical and Kinetic Art, Rubinstein creates mesmerizing, multi-dimensional works that transform with every shift in perspective. His pieces are more than visual—they are experiences, alive with movement and surprise. At the heart of Rubinstein’s art is a dynamic interplay between image and viewer. With a signature lenticular technique, he overlays multiple visuals into a single composition, allowing the work to shift and animate as one moves past it. Marilyn Monroe, Elvis Presley, and modern-day symbols take on renewed vitality, not as static portraits but as pulsing, kinetic echoes of cultural memory. Through this ever-changing lens, Rubinstein challenges us to see beyond the surface—into layers of time, perspective, and perception.

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